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Exhibit at the World's Largest Funeral Service Expo!

Why should I exhibit at the NFDA International Convention & Expo?

Great question! Exhibiting at the NFDA International Convention & Expo is one of the best investments you can make in your business today. You’ll have unprecedented opportunities to promote your products and services face to face with the decision-makers in funeral service at the largest funeral service expo in the world!

Meet funeral directors from more than 40 countries at the NFDA International Convention & Expo! Share your products and services with funeral service professionals who:

  • 77% are decision makers!
  • 56% plan to purchase from an Expo vendor within a year

Pre-Need Agents

If a pre-need agent works in a funeral home as a staff person, they qualify for the Free Expo-only pass. If they are not a funeral home employee, they will need a badge to be on the expo floor. They can get a badge through their pre-need company or any of the carriers they represent, as long as they are an exhibitor. Exhibitors receive 4 badges for every 10x10 space. If they reach their allotment, additional badges are $70/person. If the pre-need agent does not have a relationship with an exhibitor, they can attend as a non-exhibiting supplier. Please email Lauren Karlik at lkarlik@nfda.org for more details.

Basic Booth & Promotional Package

Your exhibit includes our exclusive Basic Booth & Promotional Package, offering you more free business resources and profit-building opportunities for your exhibit dollars than you'll receive from any other funeral service show.

  • 8-foot back drape and 3-foot side drape
  • Four booth representative badges per 100 square feet of booth space (10x10 booths = 4 badges)
  • Admission to Workshops and General Sessions (CE available for $99)
  • Admission to the NFDA Welcome Party
  • Complimentary Expo Passes for your customers
  • Qualify for the highly visible Innovation Award Competition (separate entry required)
  • Use of the official NFDA Convention & Expo icon in your marketing materials and on your website
  • Listing on NFDA Expo online, with link to your website
  • Free basic listing in NFDA’s Online Supplier Directory
  • Listings in the October Convention issue and December Convention Recap issue of The Director
  • Listing in the NFDA Convention App
  • Pre-registration and post-Convention attendee mailing lists (includes emails for those who do not opt-out)

Enhancements available to purchase through GES:

  • Exhibitor Insurance
  • Inbound/Outbound shipping and freight handling costs
  • Electricity
  • Audio/Visual/Computer Equipment
  • WiFi
  • Furniture
  • Carpet/Flooring (Mandatory)

Beware of third-party companies claiming to offer access to convention attendee or vendor contact information lists, or exclusive deals or expo specials on behalf of NFDA. The NFDA does not engage or endorse any such providers, and interaction with these parties may place you at risk. Legitimate offers will arrive directly from an authorized NFDA communication outlet, advertising agency, or staff member.  If you feel you’ve been the victim of such a transaction, submit a report to the Federal Trade Commission at https://reportfraud.ftc.gov 

Increase Your Visibility & Add Value with Extra Promotions!

Enhance your participation in the NFDA International Convention & Expo with special convention advertising and sponsorship opportunities. A variety of options and price points are available to help you meet your business objectives and increase brand exposure to the key decision-makers in funeral service.

Advertising Opportunities Sponsorship Opportunities Download the Prospectus

Important information about booth selection!

The order in which exhibitors are scheduled to select their booth space is based on priority points. Each year, one point is awarded for every $1,000 spent on sponsorships/advertising and one point for every 100 square feet of booth space rented. Additional points can be earned as a benefit of NFDA Associate Membership. 

Points are accumulated over time. Booth selection appointments are assigned for companies that have earned five or more points (sorted most to least points) and have exhibited within the past two years. Once these appointments are completed, booth selection is open to all suppliers. 

Exhibitors are not allowed to select booth space for another organization unless they are: A) listed as or under a Parent Company or B) are the exclusive sales channel for that exhibitor (not distributor). Exhibitors may not hold booths for another exhibitor with fewer points. Each organization will have the opportunity to select on their scheduled date and time.